Here Are The Highest Paid Instagram Accounts Of 2018
— Updated on 5 May 2021

Here Are The Highest Paid Instagram Accounts Of 2018

— Updated on 5 May 2021
Garry Lu
WORDS BY
Garry Lu

There’s a lot of money going around in the world right now, you just have to figure out how to get your hands on some of it. For those who are making a living on the ‘Gram, that’s exactly what they’ve done. And for those like Cristiano Ronaldo, who are actually making a substantial living elsewhere, it’s some fun pocket change. 

You always hear rumours and rumblings about how a select few have capitalised on new media and marketing, as well as the ridiculous metrics they rake in. Thanks to HopperHQ, we can now see all the raw numbers.

Check out the list for 2018’s highest-paid Instagram accounts, and don’t worry about getting a bit green in the face while you’re doing it – it’s happening to all of us.

#10. Kendall Jenner

https://www.instagram.com/p/BigKwhkAuy2

Followers: 92.4 million
$$$: $500,000 USD/post
Kicking off the top ten list is none other than Kendall Jenner. This Jenner once held the record for the most-liked photo, clocking in 3.6 million heart shapes. The image now sits at number five. 

#9. Lionel Messi

https://www.instagram.com/p/BhTsvdoHRbU

Followers: 95.3 million
$$$: $500,000 USD/post
As one of the highest paid athletes in the world, a respectable portion out of Lionel Messi’s annual income is all thanks to the ‘Gram. 

#8. Neymar de Silva Santos, Jr.

https://www.instagram.com/p/BihDhfng2Tm

Followers: 101 million
$$$: $600,000 USD/post
Keeping it going with the dominance of football stars in this list is Neymar Jr. and at $600,000 USD per post, it’s something we’d all dive for. 

#7. Justin Bieber

https://www.instagram.com/p/Bknjk_NjN5U

Followers: 100 million
$$$: $630,000 USD/post
This doesn’t really come as a surprise when you remember a large portion of the online population is teenage girls.

#6. Dwayne “The Rock” Johnson

https://www.instagram.com/p/Bljlmf7FASH

Followers: 109 million
$$$: $650,000 USD/post
As once the highest paid actor in the world, the title now forfeited to George Clooney due to the sale of a tequila brand, the money has to be flowing in all aspects of public life. Social media being a major one.

#5. Beyonce Knowles

https://www.instagram.com/p/BhmQ8ZVFfkV

Followers: 115 million
$$$: $700,000 USD/post
Queen B. ‘Nuff said.

#4. Kim Kardashian West

https://www.instagram.com/p/BmBe1MIFDuQ

Followers: 113 million
$$$: $720,000 USD/post
The Kardashian/Jenner dynasty runs strong numbers and Ms. Kardashian West certainly pulls her weight when it comes to family earnings.

#3. Cristiano Ronaldo

https://www.instagram.com/p/BlcN9ljFYqv

Followers: 133 million
$$$: $750,000 USD/post
For someone like Cristiano Ronaldo, image is everything. When you work as hard on image as you do on the field, image is also worth a pretty penny. How else do you sell $64 million USD worth of merch in under a day?

#2. Selena Gomez

https://www.instagram.com/p/Be6XkXhApj0

Followers: 138 million
$$$: $800,000 USD/post
Again, not really a surprise. Online population, teenage girls, all that jazz.

#1. Kylie Jenner

https://www.instagram.com/p/Blt7pCDAurC

Followers: 110 million
$$$: $1,000,000 USD/post
Cosmetic mogul, “self-made” billionaire, and mother (in that order). You gotta charge a little higher if you wanna join the three comma club. Eat your heart out, Zuckerberg.

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Garry Lu
WORDS by
After stretching his legs with companies such as The Motley Fool and the odd marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist. In 2021, he was promoted to News Editor. Garry proudly retains a blue belt in Brazilian Jiu-Jitsu, black bruises from Muay Thai, as well as a black belt in all things pop culture. Drop him a line at [email protected]

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