Dior & Vespa Craft A Bespoke 946 Scooter
— Updated on 2 November 2021

Dior & Vespa Craft A Bespoke 946 Scooter

— Updated on 2 November 2021
Garry Lu
WORDS BY
Garry Lu

Dior and Vespa have united for what I’m ready to crown the most European thing BH has come across in 2020 – with the unveiling of their bespoke 946 scooter.

The lines within this limited edition collaboration almost needn’t be drawn. The scooter has obviously been manufactured by Vespa; while its gorgeous aesthetic is owed to the French fashion house’s discerning eye.

Acknowledging the 946 scooter’s “Roman roots” as well as honouring its impact on pop culture – i.e. Roman Holiday (1953) starring the inimitable Audrey Hepburn and iconic Gregory Peck – this is as much about what the 946 represents as it is the function of the scooter itself.

“I have so many happy memories starring a Vespa,” says Maria Grazia Chiuri, Creative Director of Dior women’s collection.

“It’s a symbol of Italian-ness that is intricately linked to my personal history, and it’s now part of my professional life at Dior.”

The Dior and Vespa 946 scooter comes with a matching top case which “echoes” the Dior Oblique motif, specially designed to be fixed on the luggage rack. And yes, there’s also a helmet adorned with the very same motif.

You can expect to see this delightful-looking collaboration in 2021. As for the price tag, that detail has yet to be announced.

Find out more over at piaggiogroup.com.

Related: The Best Electric Scooters In Australia For 2021 [Brand & Buyers Guide]

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Garry Lu
WORDS by
After stretching his legs with companies such as The Motley Fool and the odd marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist. In 2021, he was promoted to News Editor. Garry proudly retains a blue belt in Brazilian Jiu-Jitsu, black bruises from Muay Thai, as well as a black belt in all things pop culture. Drop him a line at [email protected]

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