Just a fortnight after KITH’s founder Ronnie Fieg seized the attention of the fashion world with his three-way collaboration alongside adidas and Clarks’ Originals, he’s back at it with a new link-up between KITH and Columbia PFG, bringing a dose of streetwear cool to your nearest waterway.
The Performance Fishing Gear arm of Colombia Sportswear has been picked out by seasoned anglers for a while now, but this collaboration with KITH is sure to bring an entirely new audience to the brand in a wide-ranging collection that covers everything from old-school fishing vests and water-appropriate footwear to bucket hats and fingerless gloves. It has something for everyone, no matter how full your fishing wardrobe already is.
Unapologetically functional and stacked with Colombia’s performance-focused fabrics, the KITH x Columbia PFG range has been executed in neutral and deliberately natural tones to blend with whatever environment you find yourself in with a rod in your hand. It’s understated, it’s cool and most importantly it isn’t a token effort to tick a sporting box, with each garment carefully designed to be as practical as possible to ensure maximum use can be made from each piece within the collection.
The entire range is set to drop on the 7th of April and will be available from all KITH stores as well as online and on its app.
