- Tissot has opened its inaugural standalone boutique in Melbourne (specifically within the luxury district of Collins Street).
- The storefront offers popular collections such as the PRX, Gentleman, and Heritage collections; while the Tissot Tresor Safe encourages shoppers to explore the brand in an interactive way.
- Melbourne boutique aside, to date, the brand boasts approximately 125 points of sale across Australia alone.
Given Tissot’s widespread popularity in Australia, it’s unsurprising the brand decided to open its very first standalone boutique right in the heart of Melbourne.
Spanning 114 square meters, suffice it to say, there’s more than enough room for Tissot to showcase all of its most important timepieces: from the white-hot PRX line-up to the enduring love affair that is the Gentleman collection.
RELATED: The 15 Best Tissot Watches (Beyond The PRX) Right Now
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In addition to multi-media displays outlining the story behind Tissot’s newest watches, enthusiasts and casuals alike can also expect a heritage area where one can learn all about the brand’s rich history – an attraction in of itself.
While Melbourne’s Collins Street is the latest dedicated Tissot boutique opening, it joins the local likes of Sydney’s George Street storefront and international points of sale in London, Paris, New York, as well as Osaka. All counted through its network of authorised dealers, Tissot retains 125 points of sale in Australia alone.
You can now visit Tissot’s Melbourne boutique at 234 Collins Street, with doors opening at 10 AM daily and 9:30 AM on Saturdays; closing between 7 PM and 9 PM.
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