Porsche Hints At Formula 1 Entry By Quietly Trademarking โ€œF1nallyโ€
โ€” Updated on 30 January 2023

Porsche Hints At Formula 1 Entry By Quietly Trademarking โ€œF1nallyโ€

โ€” Updated on 30 January 2023
Garry Lu
WORDS BY
Garry Lu

UPDATE [17/08/22]: Weeks after leaked documents indicated it was on track to acquire half of Red Bull Technology โ€“ the entity running the Milton Keynes-based Formula 1 squad โ€“ Porsche is once again in the headlines for filing to trademark the term โ€œF1nally.โ€ Which probably means exactly what weโ€™re all thinking.

The news comes as Formula 1 officially approves the 2026 engine regulations thatโ€™ll effectively โ€œpave the wayโ€ for manufacturers such as Porsche and Volkswagen Group stablemate Audi; the latter of which is believed to be taking over Sauber F1 (Alfa Romeo).

RELATED: Some Absolute Hero Sent It On The Highway With A โ€œFormula 1โ€ Car

In addition to retaining the current V6 internal combustion engine architecture, the FIA has outlined four key pillars of said regulations:

  • Maintaining the spectacle โ€“ the 2026 power unit will have similar performance to the current designs, utilising high-power, high-revving V6 internal combustion engines and avoiding excessive performance differentiation to allow for improved raceability
  • Environmental sustainability โ€“ the 2026 power unit will include an increase in the deployment of electrical power to up to 50% and utilise a 100% sustainable fuel
  • Financial sustainability โ€“ financial regulations regarding the power units will reduce the overall costs for competitors whilst retaining the cutting-edge technological showcase that is at the core of Formula 1
  • Attractive to new power unit manufacturers โ€“ the regulations are intended to make it possible and attractive for newcomers to join the sport at a competitive level
Porsche Red Bull Racing Formula 1.jpg

Original Article โ€“ Is Porsche Actually Buying 50% Of Red Bull Racing?

The chatter surrounding Volkswagen Groupโ€™s entry/re-entry into Formula 1 is once again heating up after leaked documents indicated Porsche plans to acquire half of Red Bull Technology (the entity running the Milton Keynes-based squad).

The filing described as โ€œreliableโ€ by an official Red Bull Racing spokesperson revealed Porsche had petitioned Moroccan race authorities on July 8th of this year in regards to an impending 10-year deal with the F1 outfit.

While the 50% purchase specifically involves Red Bull Technology, which manufactures the Red Bull teamโ€™s chassis, it is understood the partnership will also extend to the team itself.

RELATED: Confirmed โ€“ Porsche & Audi Are Joining Formula 1 In 2026

โ€œDetails regarding how the deal is to be structured are not finalised, say sources close to the matter,โ€ writes Hanna Elliot of Bloomberg.

โ€œInstead, phone conversations and email exchanges with insiders at both parties suggest that questions persist regarding how much technology Porsche will supply Red Bull Racing, compared to its Red Bull-owned sister racing team, AlphaTauri.โ€

โ€œAlso unresolved are questions as to which brand will have the ultimate power to name drivers for a joint race team.โ€

Of course, Porsche might not be the only member of the Volkswagen family on track to hit the grid. A few months prior, CEO Herbert Diess confirmed Audi will also be getting in on the action by 2026.

Audi Formula 1 2022 2026 Entry

โ€œYou just run out of arguments,โ€ said Herbert Diess.

Around the same time, Diess stated Porscheโ€™s preparations for entering Formula 1 were a little more concrete than Audiโ€™s, which certainly lines up with everything weโ€™re now learning.

The latest paddock rumour? Similar to the impending deal between Porsche and Red Bull, Audi has an appetite for Sauber F1, and a takeover would effectively muscle Alfa Romeo out. But, again, itโ€™s still very early days on this front.

RELATED: Sebastian Vettel Is Retiring At The End Of 2022

Currently, the inside word is that Porsche and Red Bull could reach an official agreement โ€œby the end of summerโ€ โ€“ though not as soon as August 4th, as some reports have suggested.

Hereโ€™s how Porsche has previously fared in Formula 1 (which admittedly yielded a mixed bag of results):

1961 โ€“ Porsche 718 RSK is promoted to Formula 1
1962 โ€“ Porsche 804 produces sole constructor win in championship race (Dan Gurney, French Grand Prix)
1963 โ€“ Porsche withdraws at the conclusion of the โ€™62 season
1983 โ€“ Porsche returns to supply water-cooled V6 turbo engines for McLaren (badged as TAG units)
1984 โ€“ TAG-Porsche wins constructor championship, earns Niki Lauda world title
1985 โ€“ TAG-Porsche wins constructor championship, earns Alain Prost world title
1986 โ€“ TAG-Porsche earns Alain Prost world title
1991 โ€“ Porsche returns as an engine supplier with โ€œdisastrous resultsโ€ โ€“ fails to score a single point, fails to qualify for over half the races that season [exit]

porsche f1 return - formula 1 sustainable fuel

Garry Lu
WORDS by
After stretching his legs with companies such as The Motley Fool and the odd marketing agency, Garry joined Boss Hunting in 2019 as a fully-fledged Content Specialist. In 2021, he was promoted to News Editor before departing the team in 2025. Garry proudly retains a blue belt in Brazilian Jiu-Jitsu, black bruises from Muay Thai, as well as a black belt in all things pop culture.

TAGS

Share the article